The Sales Girl

Directed by Janchivdorj Sengedorj
Film Movement
124 Minutes
Mongolian, Russian
Comedy, Coming of Age, Drama, Asian
Not Rated
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Available 1/31/25
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When college coed Saruul takes a temporary job as a clerk in a sex shop, her poker-faced indifference makes her the perfect foil for the shop’s clientele, who range from slightly sheepish and cautiously curious to downright perverse. But it’s the shop’s flamboyant, eccentric female owner who initiates Saruul’s journey into adulthood – taking her under her wing, teaching her the art of living, and gently guiding her on the path to self-discovery. This joyfully quirky, "candid big-city coming-of-age story” (Variety) from Janchivdorj Sengedorj, "one of the best voices of contemporary cinema in Mongolia” (Asian Movie Pulse), is fueled by a splendidly original script, utterly unique characters and unexpected encounters.


  • Bayarjargal Bayartsetseg
  • Oidovjamts Enkhtuul
DVD Features

Discs: 1

Blu-ray Features

Discs: 1

  • Highest Rating
    "A coming-of-age tale from Mongolia, “The Sales Girl” is equal parts raunchy and sweet, a film that appreciates sex both for its absurd humor and its revelatory capacities. [It's] mix of fantasy and deadpan realism gives “The Sales Girl” its winning charm and casual profundity."
    Devika Girish, The New York Times
  • Highest Rating
    "[T]his candid big-city coming-of-age story deserves international exposure. [T]he film shares the slightly edgy but ultimately sentimental vibe of certain underground comics (“Ghost World” comes to mind) or the work of American indie director Sean Baker...."
    Peter Debruge, Variety
  • Highest Rating
    "Bayartsetseg Bayangerel in her very first acting role as Saruul is just perfect. Her counterpart Enkhtuul Oidovjamts, in the enigmatic role of Katya, shows her talent and years of experience as a popular theatrical actress giving her character several layers and great depth. All in all, “The Sales Girl” confirms... that director Janchivdorj Sengedorj is one of the best voices of contemporary cinema in Mongolia...."
    Adriana Rosati, Asian Movie Pulse
  • Highest Rating
    "Janchivdorj Sengedorj’s award-winning film is thoroughly enjoyable.... Having directed a variety of genre flicks from the 2011 crime thriller Thief of the Mind to 2017 sports drama White Blessing, Sengedorj now seems to be even more in his element with his mature handling of this winsome sex comedy."
    Amarsanaa Battulga,
  • Highest Rating
    "Director Janchivdorj Sengedorj has created a masterpiece of Mongolian film with The Sales Girl. "
    Jarrad Jenkins, Lilithia Reviews
  • Highest Rating
    "Janchivdorj Sengedorj’s “The Sales Girl” is a wise and winsome coming-of-age story... a searching and heartfelt meditation on the nature of happiness in a world that seldom has much of it to offer. Throw in rich cinematography and a gorgeous indie pop soundtrack by Dulguun Bayasgalan... and you have a memorably wistful tale about the feeling that “life will pass you by while you’re walking around staring at your boots.”"
    David Ehrlich, Indiewire
  • Highest Rating
    "[A]n earnest and moving film about taking agency and ownership of one’s individuality during young adulthood."
    Joshua Polanski, In Review Online
  • Highest Rating
    "The Sales Girl is more than merely a sexual coming-of-age tale. It’s a modest rumination on life, our purpose here, and the pleasures we find along the way."
    Tina Kakadelis, Film Obsessive
  • Highest Rating
    "Like a Wong Kar-wai film, the narrative is always in service of the character beats set to a memorable soundtrack."
    Josiah Teal, Film Threat

Awards & Recognition

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